BREAD art logo type
participation | media | technology | art


Intentions takes a humorous look at the natural voyeurism and slightly invasive experience of living in very close proximity to complete strangers when camping

This fun work has been especially designed for installation at festivals. A number of regular dome tents are surreptitiously erected throughout the camping areas at the festival. They're nothing special by day but come to life at night with life size shadows cast against their walls.

Each tent contains a battery operated torch and small cardboard silhouette of a person. Carefully arranging the torch and stencil creates a full size shadowy scene. It's up to passers-by to decide what's going on. Are the occupants dressing or undressing? Is it all entirely innocent? What can you actually see?

It's fascinating to watch people's responses. Of course, they're surprised to see something that wasn't there when they left their tent for the evening. Nearly everyone passing by turns their heads or stops for a second glance. Many have to look for quite some time before realising it's not real!

The work was installed at The Big Chill 2010, No Direction Home 2012 and Beacons 2013. t:+44 (0) 774 884 7029

site design by David Boultbee ©2013

we are BREAD art

We create unexpected encounters which gently ask you to slow down, stop for a moment and take in your surroundings in the hope that you'll notice something new.

We are artists, makers and creative thinkers, with strong social focus, inspired by spaces and the public realm. We use light, sound and interactive technologies to create the unexpected and seemingly impossible.

We create original and engaging works - multi-sensory experiences, often integrating visual, audible and interactive elements, that invite discovery, develop a sense of place, and encourage audience interactivity with both the work and each other.

We have wide expertise. We develop exciting and ambitious projects. Our creative thinking is backed by the experience to deliver. We work across varied locations, indoors and out, in harsh environments and on sensitive sites.

Our work ranges from community consultation and design and build for the public realm to bespoke creative technology development for private projects. Clients include local authorities, arts organisations, national museums and international companies.

Access to art and creativity is empowering. It engenders a feeling of having a voice, develops a profound sense of identity, ownership of and belonging to the places where we live, and provides a forum from which to explore our own surroundings and links to others.

BREAD delivered its first project in 2009 and is led by David Boultbee t:+44 (0) 774 884 7029